Mindful marketing funnels a crowd of people into your home during an open house. But it’s what’s hiding behind the curtain that’ll ultimately get your property sold.
An elegantly arranged open house is not just a factor in selling your home, it’s the factor. Here, you have the chance to tastefully showcase your home in its Sunday best, and proper, well-dressed rooms following a precise formula can make you the shiny diamond in a handful of pebbles. Here are six tips to create a memorable impression.
Time for Elbow Grease
Minute debris, such as a bit of dust on the windowsill or a splotch of juiced dried into the floor, however small, subconsciously adds negative tallies to a prospector’s checklist. When you’re preparing for an open house, one of the first things on your to-do list should be to clean like you’ve never cleaned before (or outsource this to a few cleaning wizards). This includes windows (inside and out), carpets, ceiling fans, even food in the fridge—it all makes a difference.
Don’t Get So Personal
When walking in to buy a home, you want to envision your feet propped up on the couch and your pictures displayed across the walls. The same goes for potential buyers walking into your home.
If visitors are overwhelmed with your personal items, such as family photos, religious insignia, or political material, this takes away from their ability to imagine the accompaniments of their own lives. Clear walls, shelves, and tabletops free up room for their imagination. Consider a few calming art pieces, too.
The same story rings true for clutter. If you’re already prepping for a move, now might be the time for a Goodwill run or a temporary storage unit. Loose papers, an overwhelming number of pillows, and general items that give any lookie-loos clues that the space they want to live in is still inhabited is a deterrent.
Freshen Up With Paint
One coat of paint goes a long way when it comes to an open house. If you have standout accent walls, it’s best to shield them with a creamy white tone. Furthermore, a bright white paint reflects light off the walls, creating a harmonious balance that makes your home a bona fide bright spot for shoppers.
Furniture: Less is More
An overcrowded open house will send people packing, and retaining onlookers involves having ample space to move around. This makes furniture choices the most important factor in staging an open house. While some may think it counterproductive to make large purchases to try and sell something, packing your old furniture up and investing in complementary furniture adds value to your presence and can be reflective in multiple avenues, cutting down the time it takes to sell and adding monetary weight to potential offers.
Freshen the Ambience
Smells induce memorable instances in our life. Pleasing scents trigger happy memories, making for happy people.
Flowers, essential oils or scented air fresheners, baked cookies, and more can add to a good experience for a buyer and may put your home at the top of their list.
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